Boost Your Online Visibility with Our Expert SEO Services
At Mad Cats Media, we’ve established ourselves as a leading SEO company dedicated to delivering measurable results for businesses of all sizes. Our team of seasoned digital marketing professionals combines technical expertise with creative strategies to ensure your website ranks higher on search engines, drives quality traffic, and converts visitors into loyal customers. We understand that every business has unique needs, which is why we tailor our SEO services to align with your specific goals and industry requirements. With our data-driven approach and years of experience navigating the ever-changing landscape of search algorithms, we’re committed to propelling your online presence to new heights.
Our Approach to SEO Marketing
The digital landscape is constantly evolving, and so are the algorithms that determine your website’s visibility on search engines. At Mad Cats Media, we stay ahead of these changes by employing a comprehensive SEO marketing strategy that adapts to the latest trends while maintaining focus on timeless ranking factors that drive sustainable results. Our approach begins with thorough research to understand your industry, competition, and target audience before crafting a customized roadmap that addresses both immediate wins and long-term growth objectives. We believe in complete transparency, providing regular reports that clearly demonstrate the impact of our work and the value of your investment in SEO. Rather than resorting to short-lived tactics that might trigger penalties, we implement ethical, white-hat strategies designed to build your site’s authority naturally over time. This balanced methodology ensures you achieve not just rankings, but meaningful business outcomes that continue to deliver returns long after our initial optimizations.
Comprehensive SEO Services We Offer
SEO Audit
Every successful SEO campaign begins with a comprehensive SEO audit that reveals the hidden opportunities and obstacles affecting your website’s performance. Our in-depth analysis examines over 200 ranking factors, from technical infrastructure and page speed to content quality and backlink profiles, providing you with a clear picture of your current digital standing. Some of these important ranking factors that are examined include:
- Technical SEO: Focuses on optimizing a website’s infrastructure – like site speed, crawlability, and security – to help search engines access, crawl, and index content efficiently.
- On-Page SEO: Involves optimizing individual pages through elements like title tags, meta descriptions, headings, and internal links to improve search visibility.
- Content: Ensures content is high-quality, relevant, and keyword-optimized to match user intent and rank well on search engines.
- Off-Page SEO: Refers to activities outside your website – like building backlinks and brand mentions -that enhance its authority and reputation.
- User Experience (UX) & Engagement: Focuses on how users interact with your site, aiming to improve metrics like bounce rate, time on page, and navigation.
- Local SEO (if applicable): Optimizes a business’s online presence for location-based searches, including Google Business Profile, local citations, and NAP consistency.
- Analytics & Tracking: Involves monitoring performance metrics – such as traffic, rankings, and conversions – using tools like Google Analytics and Search Console.
The insights gathered during this crucial phase allow us to identify quick wins and develop a strategic roadmap tailored to your specific business objectives and competitive landscape. We don’t just highlight problems – we prioritize solutions based on potential impact and resource requirements, ensuring you get the maximum return on your SEO investment. This foundational step sets the stage for all future optimizations, giving both our team and yours the confidence that comes from making decisions based on solid data rather than assumptions.
Local SEO
For businesses serving specific geographic areas, our local SEO expertise can transform your digital presence into a powerful customer acquisition channel. We optimize your Google Business Profile with accurate information, compelling photos, and strategic category selections that make you highly visible to nearby customers searching for your services. Our local citation building strategies ensure your business information is consistent across directories, maps, and review platforms, strengthening your local authority and improving your chances of appearing in the coveted “Map Pack” results. Beyond the basics, we implement advanced local tactics such as geo-targeted content creation, localized link building, and review management systems that build trust with your community. Some of the medium to large sized clients that can benefit from our local SEO packages include:
- Law Firms
- Dentist
- Plumbers
- Real Estate
- Restaurants
With Mad Cats Media handling your local SEO, you’ll capture more high-intent local traffic and convert more online searchers into foot traffic and sales for your physical location.
Technical SEO
The foundation of any successful SEO campaign lies in the technical architecture of your website, which is why our technical SEO services focus on creating a search engine-friendly environment that both Google and users will love. We conduct thorough crawls to identify and resolve issues that might be preventing search engines from properly indexing your content. Some of which includes the following:
- Site Speed: Check Core Web Vitals (LCP, FID, CLS)
- Mobile-Friendliness: Ensure responsive design and mobile usability
- Crawlability & Indexability: Review robots.txt, sitemap.xml, and Google Search Console errors
- HTTPS Security: Ensure all pages use SSL (secure URLs with HTTPS)
- Canonical Tags: Proper use to prevent duplicate content issues
- Redirects: Identify 301, 302, and broken redirects
- Structured Data (Schema Markup): Validate using Google’s Rich Results Test
- Broken Links: Identify 404 errors for internal and external links using tools like Screaming Frog or Ahrefs.
- Duplicate Content: Check for content duplication across pages (can be caused by faceted navigation, HTTP/HTTPS versions, etc.) – use Google Search Console and tools like Siteliner.
- URL Structures: Ensure clean, readable URLs (short, keyword-rich, lowercase, and separated by hyphens) – avoid dynamic parameters when possible.
Once the initial audit is completed, our team works with you to help optimize your site’s loading speed using modern performance techniques like image compression, browser caching, and code minification, knowing that even a one-second delay can significantly impact both rankings and conversion rates. We ensure your website is fully responsive across all devices and meets Google’s Core Web Vitals standards, providing visitors with a seamless user experience that reduces bounce rates and encourages deeper engagement with your content. By addressing these technical aspects, we create a solid platform that amplifies the effectiveness of all other SEO efforts, from content creation to link building strategies.
Ecommerce SEO
Online stores face unique challenges in the search landscape, which is why our ecommerce SEO services are specifically designed to increase visibility and drive sales for product-based businesses. We optimize your product pages with strategic keyword placement, enhanced metadata, and compelling descriptions that not only appeal to search engines but also convert browsers into buyers. Our category structure analysis ensures your site architecture follows logical patterns that enhance user navigation while creating SEO-friendly paths for search engine crawlers to discover and index your entire product catalog. We implement advanced schema markup to produce rich snippets in search results, highlighting crucial information like pricing, availability, and reviews that can dramatically improve click-through rates compared to standard listings. By combining these technical optimizations with conversion-focused elements like strategic call-to-action placement and streamlined checkout processes, our ecommerce SEO services don’t just increase traffic – they boost your bottom line through higher conversion rates and larger average order values.
Some of the ecommerce niches we see successfully implementing SEO include:
- Luxury resellers (direct to consumer)
- Cosmetics and skincare
- Fashion apparel
- Pet supplies
- Music equipment and accessories
- Nutrition and wellness
- Men’s grooming
- Personal protection
WordPress SEO
As the world’s most popular content management system, WordPress offers tremendous SEO potential when properly optimized by experts who understand its unique architecture and capabilities. Our WordPress SEO specialists configure essential plugins like Yoast or Rank Math to establish solid on-page optimization foundations while avoiding the common pitfall of plugin bloat that can slow down your site. We implement custom theme modifications that enhance both user experience and search engine crawlability, ensuring your WordPress site maintains the perfect balance between visual appeal and technical performance. Our team optimizes critical WordPress-specific elements such as permalink structures, XML sitemaps, and taxonomy organizations that many general SEO providers overlook or misunderstand. With Mad Cats Media managing your WordPress SEO, you’ll benefit from our deep platform knowledge that transforms your content management system from a simple publishing tool into a powerful ranking machine that outperforms competitors in organic search results.
Backlink Strategy
Quality backlinks remain an important ranking factor in search algorithms, serving as third-party endorsements that signal your website’s authority and trustworthiness to search engines. Our SEO backlinks approach focuses on earning high-quality links from relevant, authoritative websites in your industry through relationship building, content creation, and strategic outreach rather than purchasing low-quality links that could trigger penalties. We conduct thorough competitive analysis to identify link gap opportunities where your competitors have gained advantage, then develop strategies to not only match but exceed their backlink profiles with more valuable connections. Each link building campaign is customized to your specific niche and goals, employing a mix of guest posting, resource link acquisition, broken link replacement, and digital PR tactics that generate natural, algorithm-resistant backlink patterns. By prioritizing quality over quantity and relevance over volume, our backlink strategies build sustainable authority that continues to strengthen your domain’s ranking potential month after month.
Why Choose Mad Cats Media as Your SEO Agency
When selecting an SEO agency, results and reliability should top your list of requirements – areas where Mad Cats Media consistently exceeds expectations for clients across diverse industries. Our proven track record includes helping businesses achieve first-page ranking increases within the first six to 12 months of partnership, resulting in measurable traffic growth and revenue improvements that demonstrate clear return on investment. Unlike agencies that hide behind vague promises and technical jargon, we maintain complete transparency through detailed monthly reporting dashboards that clearly communicate both actions taken and results achieved in language you can understand. Our team consists of certified SEO professionals who regularly participate in advanced training programs and industry conferences to ensure our strategies remain at the cutting edge of search marketing developments. By choosing Mad Cats Media, you’re not just hiring a service provider – you’re gaining a strategic partner invested in your long-term success and committed to ethical practices that build sustainable organic growth.
Our Process
Our streamlined four-phase SEO process begins with a Discovery phase where we conduct comprehensive research on your business, industry, competitors, and target audience to establish baseline metrics and identify strategic opportunities. Once we’ve gathered this crucial intelligence, we move into the Strategy phase, developing a customized roadmap that aligns SEO activities with your business objectives and prioritizes actions based on potential impact and resource requirements. The Implementation phase is where our team executes the planned optimizations across technical configuration, content development, on-page elements, and off-page factors, working methodically through our action plan while remaining adaptable to new opportunities that emerge. Throughout the ongoing Measurement & Refinement phase, we continuously monitor performance through advanced analytics, conducting regular strategy reviews to adjust our approach based on results and evolving search trends or algorithm updates. This systematic yet flexible process ensures we deliver continuous improvement rather than one-time fixes, creating an upward trajectory of organic performance that builds momentum over time.
Frequently Asked Questions
What makes your SEO agency different from others?
Our approach combines technical expertise with strategic thinking that focuses on business outcomes rather than just rankings or traffic metrics. We believe that every optimization should have a clear purpose tied to your overall business goals, whether that’s generating leads, increasing sales, or building brand awareness through organic search. Our team stays current with algorithm changes through continuous education and testing, ensuring our strategies remain effective in the ever-changing search landscape. Additionally, we limit our client roster to ensure each business receives the dedicated attention and customized strategy they deserve, rather than applying cookie-cutter solutions across large client portfolios.
How long does it take to see results from SEO?
SEO is a long-term marketing strategy that typically shows meaningful results within 3-6 months, though this timeline varies based on factors like your website’s current authority, competition level, and the scope of necessary improvements. Some technical changes can produce quick wins within weeks, particularly for sites with serious existing issues, while content and link building efforts tend to show cumulative benefits over longer periods. We establish realistic expectations during our initial consultation and provide progress updates that track improvements in ranking positions, organic traffic, and conversion metrics throughout our engagement. Rather than promising overnight success, we focus on building sustainable momentum that continues to deliver returns long after our initial optimizations.
Do you guarantee first-page rankings?
Any SEO company that guarantees specific rankings is misrepresenting what’s possible in an environment where search algorithms are constantly changing and beyond any agency’s control. Instead of making promises we can’t keep, we commit to implementing proven strategies based on current best practices and our extensive experience, while providing complete transparency about the work performed and the results achieved. Our track record demonstrates consistent success in improving rankings across diverse industries, but we believe in setting realistic expectations rather than making guarantees that could lead to disappointment. We measure success not just by ranking positions but by meaningful business metrics like qualified traffic increases, lead generation, and revenue growth from organic search.
What does your SEO audit include?
Our comprehensive SEO audit examines over 200 ranking factors across seven key areas: technical infrastructure, indexability, on-page elements, content quality, user experience, backlink profile, and competitive positioning. The audit process combines automated tools with manual review by our senior SEO specialists, ensuring nothing is missed and that recommendations are prioritized based on potential impact rather than just technical severity. Upon completion, you’ll receive a detailed report documenting all findings along with a prioritized action plan that separates quick wins from long-term strategic initiatives. This foundational assessment serves as both an immediate roadmap for improvements and a benchmark against which we can measure progress throughout our partnership.
How do you approach local SEO differently?
Our local SEO strategies go beyond basic Google Business Profile optimization to create a comprehensive local presence that captures traffic at every stage of the customer journey. We conduct detailed local keyword research that identifies neighborhood-specific terms and location-based search patterns unique to your service areas, allowing us to optimize for how people actually search in your community. Our team implements advanced local schema markup that helps search engines understand your business location, service areas, and other critical information that influences local pack rankings. We also place special emphasis on review acquisition and management, knowing that review signals are an important local ranking factor and have significant influence on consumer decision-making.
Pricing/Packages
Our SEO services are available in three customizable tiers designed to accommodate businesses at different stages of growth and with varying competitive challenges.
SEO Packages
Foundations Package
$2,500 mo.
✦
Basic site optimizations
✦
Content creation (2-4)
✦
Basic Technical SEO
✦
Monthly Reporting
Growth Package
$4,000 mo.
✦
Everything from Foundations
✦
Content Refreshes (2-4)
✦
Monthly Meeting
Authority Package
$10,000 mo.
✦
Everything included in Growth
✦
Backlink Outreach / Digital PR
✦
Weekly Calls
Foundations Package Explained
The Foundations package provides essential optimizations focused on technical corrections, basic on-page elements, and content creation as needed (2-4 monthly articles) – perfect for small businesses just beginning their SEO journey or those with limited marketing budgets seeking the highest-impact improvements.
Growth Package Explained
Our most popular option, the Growth package, includes everything in Foundations plus content refreshes for current pages that need a boost, monthly meetings to discuss initiatives, and competitor monitoring, delivering a balanced approach for businesses in moderately competitive markets seeking steady organic traffic increases.
Authority Package Explained
For businesses in highly competitive industries or those seeking accelerated results, our Authority package provides the most comprehensive coverage with advanced technical optimizations, extensive content creation and refreshes, link acquisition, and dedicated strategy sessions that aim to position you as the dominant player in your space.
Ready to Transform Your Online Visibility?
Take the first step toward dominating your market with a complimentary SEO consultation from the Mad Cats Media team. During this no-obligation session, our experts will review your current online presence, discuss your business objectives, and outline potential strategies to improve your search visibility and drive meaningful results. We believe in building partnerships based on transparency and proven performance, which is why we’re confident you’ll recognize the value we bring even before committing to our services. Contact us today by filling out the contact form on this page to schedule your free assessment and discover how our SEO expertise can become your competitive advantage. Join the growing list of businesses that have transformed their digital presence and achieved remarkable growth through strategic search engine optimization with Mad Cats Media.